Back by Popular Demand: The White Label Fitness Business Blueprint

White Label FItness Business Blueprint

Are you tired of spinning your wheels trying to grow your fitness business online?

You’re showing up on social media, engaging with your audience, and creating content—but none of it is converting into paying clients. It’s frustrating. Scaling your business feels impossible, right?

You’re not alone.

Many fitness coaches feel stuck because trying to attract and retain clients while navigating the overwhelming tech side of an online business is like juggling fire. Between creating programs, managing systems, and being on camera 24/7, it can feel like a full-time job. And with no time to build everything from scratch, it’s easy to feel like you’re falling behind.

But what if I told you there’s an easier way?

White Label Fitness Business Blueprint Content

It was so popular last year that we had to take it down… but now it’s back, better than ever, and available again—for a limited time!

⚠️ Heads up: This isn’t just another fitness marketing course! The Fitness Business Blueprint is a done-for-you, 5-step system designed to grow your fitness business, attract high-paying clients, and boost your income fast—without tech overwhelm or burnout.

Imagine having all your fitness content already done for you—workouts, social media posts, fitness challenges, client engagement tools—all tailored to help you scale.

No tech skills required. No endless setup hours. Just plug-and-play.

“As soon as I started using the Blueprint, I noticed immediate results. My social media presence looked more professional, and I started getting inquiries from new clients within days of launching one of the done-for-you challenges. I’ve been able to grow my business faster than I ever thought possible. Thank you, Ro!”
Chris B., Online Health Coach

Hi! I’m Ro 🙂

I’m the creator of White Label Workouts and the Fitness Business Blueprint. With over a decade of experience, I’ve helped hundreds of coaches grow their businesses effortlessly while delivering real results for their clients. And I get it—attracting new clients, converting leads, and boosting your income without burning out can feel overwhelming. That’s why I built this system.

The Blueprint is designed for anyone, no matter your tech skills. You’ll get all the white-label content you need to grow your business, and I’ll guide you step-by-step so you can scale without frustration.


What Will the Fitness Business Blueprint Do For You?

By following the 5-step Blueprint, here’s what you can expect for your business and your life:

Grow your client base easily with done-for-you content that attracts high-paying clients.

Boost your income effortlessly by converting leads into paying customers using proven white-label workout programs.

Save time and reduce stress with a simple, plug-and-play system—no complicated tech setup required.

Scale your business without burnout, as all the content is ready to use, leaving you free to focus on coaching and enjoying life.

Increase recurring revenue with subscription-based fitness services, all ready for you to implement easily.

Free up your schedule by spending less time creating content and more time doing what you love, like working with clients or enjoying personal time.

“The Fitness Business Blueprint was a complete game-changer for my business! In just 3 months, I tripled my client base and started generating consistent monthly revenue. The done-for-you content made it so easy to implement, and I finally had time to focus on coaching my clients instead of creating content. My income has grown by over $4,000 a month, and I’m no longer stressed about the business side of things.”
Jamie R., Fitness Coach


What’s Inside the Fitness Business Blueprint?

You get everything you need to launch, scale, and grow your fitness business fast.

Here’s a sneak peek, at all the white label fitness content that’s included in the Blueprint … step-by-step:

Build a thriving online presence and attract the clients you’ve always dreamed of—with no stress!

💡 Here’s what you get:

  • 312 Done-for-You Social Media Posts (that’s a whole year of posts!)
  • Pre-written captions, images, and videos—all fully customizable
  • 6 engaging categories: Motivation Monday, Exercise Explainer Tuesday, Workout Wednesday, Trainer Tip Thursday, Fitspiration Friday, and Sunday Stretch

The Strategic Social Media Pack is valued at $299

White Label Strategic Social Media Pack

Fitness challenges are the perfect way to boost engagement and attract new leads. They build excitement and give your audience a reason to stay involved. Plus – they effectively build the ‘know like & trust’ factor.

  • Includes 22 Done-for-you Fitness Challenges. 12 are 21 day challenges, 10 are 5 & 7 day challenges
  • Calendar of workouts
  • Daily post captions, images & videos
  • Pre-challenge marketing to help you spread the word and get a buzz going!
  • Everything is fully editable in CANVA – use as is or make it your own. No design experience needed. It’s quick & easy!

The Fitness Business Blueprint includes 22 different challenges – from the burpee challenge, to the mobility challenge, to our most popular gold star challenge, and so many more. See here for the full list of challenges.

Total Value of all 22 Fitness Challenges is $3,387

This step is the real ‘MEAT’ of the Blueprint. This is where we turn your engaged leads into loyal, paying clients.

With over 150 follow-along workout videos (over 4,500+ minutes of content), you’ll have everything you need to deliver high-value programs to your clients—and sell them over and over – putting unlimited profits in YOUR pocket.

💡 Here’s what you get:

  • 17 Full-Length White Label Workout Programs (Tabata, Bodyweight, Dumbbell, HIIT, and more!)
  • 150+ Follow-Along Workout Videos (each approx. 30 minutes) = well over 4500+ minutes of guided, follow along workout video!
  • Workout calendars and client tracking sheets
  • Pre-launch marketing plans, lead magnets, and more!

Total Value of these White Label Workout Programs is $5,378

Keep clients engaged and motivated with powerful support tools that ensure long-term success! Each program (from step 3 above) comes with its own support tools specific to that program. In addition, you’ll receive:

Fit Test Guide & Tracker

Valued at $99

People LOVE seeing progress!!  Progress shows that all the hard work and effort are paying off!  

Help your clients clearly see how far they’ve come (and perhaps what they still need to work on!) by providing them with this FIT TEST guide.  Encourage them to test at the start of the program, and again periodically. Included are 11 tests – to test body composition, strength, power, endurance and flexibility!

Healthy Habit Guide & Tracker

Valued at $99

Want to really help your clients see improvements in their lives?  It comes from their daily habits!  

It’s not just workouts that produce results – it’s all the other habits from drinking water, getting enough rest, working on a positive mindset, and more.  It’s all in the Healthy Habit Guide – and it’s all done for YOU – ready for you to share! Simply add your name and logo!

Rinse and repeat!

Continue growing your business by applying this proven, scalable system.”

Everything in the Blueprint is designed to be scalable, allowing you to repeat the process, attract more clients, and increase your income month after month.


By following these simple five steps, you’ll have everything you need to attract clients, engage them with powerful content, convert them into loyal, paying customers, support them on their jounrney, and continue to grow your business.

Whether you’re just starting out or looking to scale, the Fitness Business Blueprint is the proven system to make it happen.

TOTAL VALUE of your Fitness Business Blueprint = $9,262

PLUS! Get These FAST ACTION BONUSES as FREEBIES:

FREEBIE Bonus #1

White Label Ebook Guides

6 white label educational eBooks are included as a FREEBIE bonus!

  • The Ultimate Guide to Stretching
  • Lift Off: The Ultimate Guide to Weight Lifting
  • The Lean Lifestyle Guide
  • Thriving Immune System
  • Breaking up with Sugar
  • The ReStart Handbook
white label fitness ebook pack

Each White Label eBook Guide is valued at $69 x 6 eBooks = $414

white label exercise explainer and workouts

FREEBIE Bonus #2

Exercise Explainer Packs

There are 10 different theme packs, with each theme having 12 different exercises – in image and video form!

A total of 120 exercises are included!

Each explainer includes HOW TO’s, TIPS for Success, and some Modifications & Intensifications.

Each Exercise Explainer pack is valued at $59 x 10 packs = $590


Limited Time BONUS For the Next 20 Blueprint Orders ONLY:


FREE BONUS: Personalized to YOU intro video

‘Personalized to YOU intro video’ … What does that mean?

 Well – So often I get coaches asking me for a way to tie us both together.  We always say that I’m the Online Fitness Specialist on YOUR team … but what if you had a video of me saying that?  AND – I even say YOUR name, your business name , your catch phrase, and speak directly to YOUR client.  THAT is how we tie this whole thing together.  

For a limited time – all Blueprint orders will get a FREE intro video from me – where I’ll mention you, your business, and other info you’d like me to say that ties us both together.  

This personalized intro video has a value of $100 – and it’s yours FREE.

FREE BONUS: 1-on-1 Business Strategy Call with Ro

To ensure your success, I’m offering an exclusive bonus: two 30-minute 1-on-1 business strategy calls with me, Ro, where we’ll dive deep into your unique fitness business.

These calls are designed to help you get the most out of the Fitness Business Blueprint and our white-label content, giving you tailored advice on how to apply the system to your specific goals.

Whether you’re just getting started or looking to scale, I’ll personally guide you through the process, offering insights on how to attract more clients, engage your audience, and convert them into loyal paying customers. This is your chance to receive expert, personalized support—ensuring you’re not just getting the content but also the strategy to succeed.

Ro Little: Creator of White Label Workouts. Teaches how to build an online fitness business

This Business Strategy Call has a value of $250 each ($500 for the 2) – and it’s yours FREE – for a limited time – Only for the first 20 orders!

Smash that EASY BUTTON and Get Started with YOUR Fitness Business Blueprint TODAY!

To Sum Up … Your Fitness Business Blueprint Includes:

  • A full YEAR of Strategic Social Media Marketing = $299
  • 22 Engaging Fitness Challenges = $3,387
  • 17 Full Length White Label Workout Programs = $5,378 value
  • Client Support Matierals = $198 value

PLUS get these FREE BONUSES:

  • eBook Guide Pack = $414 value
  • Exercise ExplainerPacks = $590 value

For a Limited Time: Also Get the Personalized Intro Video AND TWO 30-minute 1-on-1 Business Strategy Calls with Ro = $599 value!

TOTAL Blueprint VALUE = $10,865

YOUR PRICE:  $2,999

This is a LIMITED TIME offer, so don’t wait. Click below to claim your spot and start growing your business with ease.


You Can be Confident Your Blueprint is Backed by our 100% Satisfaction Guarantee


If, after implementing the blueprint, you’re not completely satisfied, reach out within 14 days, and I’ll work with you personally to make sure you get the results you deserve.

I’m 100% committed to your success!

I want you to be happy, successful, and LOVE your Fitness Business Blueprint – and I’m committed to ensuring you do.


Got Questions? Here’s Everything You Need to Know Before You Get Started …


Absolutely! The Fitness Business Blueprint is designed for fitness coaches at all levels, whether you're just starting out or already have an established client base. With the plug-and-play white-label content, you’ll have everything you need to attract clients, boost income, and grow your business—without needing a huge following or advanced tech skills.

Nope! The Blueprint is completely done-for-you, and no complicated tech setup is required. You’ll receive easy-to-use white-label content that’s ready to go—just plug and play! Plus, you’ll get step-by-step instructions on how to use everything, so you can focus on what you love: coaching.

Many coaches see results within weeks! With the done-for-you content and proven strategies, you’ll start attracting clients and building engagement right away. Of course, your results will depend on how you implement the system, but we’ve seen coaches grow their client base in just a few short months.

That’s the beauty of the Fitness Business Blueprint! Everything is pre-built and ready for you to use, which means you won’t need to spend countless hours creating content from scratch. You can launch faster and free up more time to focus on coaching, client relationships, and scaling your business.

Great question! Each step has a different approach:

  • Step 1: Social Media Content: Upload the social posts publicly to your social media accounts, blogs, or even email newsletters. They’re designed to engage your audience and attract new clients.
  • Step 2: Fitness Challenges: Share these in a community or group setting—like a Facebook group or your app’s community area. You could also email the challenge details to your crew daily. Whatever works best for you!
  • Step 3: Full-Length Workout Videos: All full-length workout videos must be behind a membership paywall. You can upload them to platforms like YouTube, but they must be set to unlisted, and only your clients should have access. These videos can live on your website, in your app, or any other member-only area.
  • Step 4: Client Support Tools: These can be shared however is most convenient for you—through your app, email, or other private channels.

The Fitness Business Blueprint isn’t just a course—it’s a complete done-for-you system. You get white-label workout programs, fitness challenges, social media posts, marketing tools, and client support materials, all ready to use. Unlike traditional courses that just teach you theory, this Blueprint gives you the actual content you need to implement right away.

Yes! The Blueprint is being offered to only 20 coaches before it goes back into the vault. It won’t be available again until 2025—and at a higher price point. If you want to take advantage of the special pricing and exclusive bonuses, now is the time to act!

We offer a 100% satisfaction guarantee. If, after implementing the Blueprint, you’re not completely happy with the results, just reach out within 14 days and we’ll work with you until you’re satisfied. Your success is our priority!

Absolutely! The Fitness Business Blueprint includes ALL of our content—think of it as the All Access Pass to White Label Workouts! Every program and challenge listed on our website is part of the Blueprint.
Check out all the details on the included programs here:

Have any other questions? Reach out – I’m here and happy to answer. I answer all emails personally & promptly. Email me at Hello@whitelabelworkouts.com


Next Steps After Purchase:

Here’s What Happens Once You Order the Fitness Business Blueprint:


Step 1: Instant Access

As soon as you complete your purchase, you’ll receive an email with instant access to the full Fitness Business Blueprint. Inside the email, you’ll find:

  • A welcome message with a link to your Blueprint dashboard.
  • Download links for all your white-label content (workouts, social media posts, challenges, etc.).
  • Immediate access to your client support materials and the done-for-you marketing packs.

Step 2: Personalize Your Content

Once you’ve accessed your Blueprint, you can start customizing the white-label content to fit your brand.

All the templates and posts are fully editable in Canva, so you can quickly add your own logo, colors, and style.

Step 3: Launch Your First Campaign

With your done-for-you fitness challenges and social media content in hand, you can immediately begin promoting to your audience.

You’ll get a pre-launch marketing plan to help you kick off your first campaign, generate buzz, and start attracting clients fast.

Step 4: Grow Your Client Base and Income

As you implement the Fitness Business Blueprint, watch your client base grow and your income increase!

You’ll have ongoing support and access to proven strategies that take the guesswork out of scaling your fitness business.


Still on the Fence? Here’s Why the $2,999 Investment is a Game-Changer for Your Business …


When you invest in the Fitness Business Blueprint, you’re not just buying a program—you’re investing in the future of your business. Here’s why this $3,000 will pay off long after you make the purchase:

  • Immediate Return on Investment: Coaches who’ve implemented this system have seen their client base grow within weeks and their revenue increase by thousands of dollars per month. This Blueprint is designed to generate results quickly and consistently.
  • Done-For-You Content: From a full year of social media posts to 16 white-label workout programs, you’ll have all the content you need to grow your business—saving you hours of time each week.
  • More Affordable Than Outsourcing: Hiring a content creator or marketing manager to produce the same volume of material would cost well over $5,000. With the Fitness Business Blueprint, you’re getting everything done for you, at a fraction of the cost.
  • Long-Term Value: This isn’t a one-time solution. The Blueprint is designed to grow with you. The content, tools, and strategies can be applied again and again to attract clients, boost revenue, and scale your business.
  • Exclusive Bonuses: For a limited time, you’ll receive personalized 1-on-1 strategy calls with me and a custom intro video—free with your purchase. These bonuses are valued at $600 alone!

At the end of the day, this investment will save you time, grow your client base, and increase your income—month after month.

Act Now! This offer won’t last. Click below to claim your Blueprint and Exclusive Bonuses today.

Remember, this exclusive offer won’t last! Don’t miss your chance to secure the Fitness Business Blueprint at this special price before it goes back into the vault. Act now and start growing your fitness business today!

“Before using the Blueprint, I was stuck. I wasn’t sure how to take my business to the next level, but now, I’ve not only doubled my revenue, I’ve also gained so much confidence as a coach. The strategy calls with Ro were incredibly helpful, and the support tools kept my clients motivated and coming back for more. If you’re serious about growing your fitness business, this is the program you need!”
Alex D., Strength & Conditioning Coach