Add guided fitness to your business — under your brand.
Human-led workout videos, complete fitness programs and client-ready resources you can use inside your own offers, memberships, apps and services — with Coach Ro leading the workouts on screen as the Online Fitness Specialist on your team.
Fitness can become part of your business — even if fitness isn’t your specialty.
White Label Workouts gives you a real fitness specialist, guided workout programs and client-ready resources you can build into the business you already have.
Online & hybrid coaches
Add guided workout programs, challenges and memberships to the coaching you already deliver.
Nutrition, wellness & health businesses
Add movement to your client support with a real fitness specialist leading the workouts.
Clinics & client-care businesses
Give clients guided fitness they can follow between appointments, visits and check-ins.
Platforms, apps & partnerships
Bring human-led workout content into your digital product, platform or member experience.
Choose how you want to bring fitness into your business.
Start with one workout program, own the full licensed library, or launch a fully loaded Online Fitness Studio.
Workout Launch Kits
One guided workout program with its listed client and promotional assets. Download, brand and deliver it through your own systems, with lifetime use for one client-facing brand.
Browse Workout Launch Kits →
Complete Workout Program Collection
Lifetime licensed use of the full White Label Workouts library for one business brand. Download, brand and deliver it through your own systems.
Explore the Full Collection →
The Online Fitness Studio
Your branded fitness website with the streaming library and member experience already connected. Library access stays inside your Studio while you subscribe; downloadable workout and promotional packs are separate.
Explore The Online Fitness Studio → Explore Your Own Studio — Free →Your content. Or your fully loaded Studio.
Both bring guided workouts to your people. The difference is how you deliver them.
White Label Content
- Access
- Lifetime licensed use of what you purchase for one client-facing brand.
- Delivery
- Download the files and deliver through your own protected platform, app or membership.
- Payment
- One-time purchase. Your own hosting and delivery costs are separate.
Online Fitness Studio
- Access
- Streaming library access inside your Studio while your subscription is active. No downloadable workout rights.
- Delivery
- Your branded fitness website, workout library and member experience are already connected.
- Payment
- One-time activation plus a monthly or annual subscription. Downloadable promotional packs are separate.
Building for more than one brand or supplying other businesses? Standard content licensing is for one client-facing brand and its clients. Let’s talk about the right licence →
Not sure where to start? Let’s figure it out!
Tell me a little about your business, what you’d love to create, and how you want to share fitness with your people. I’ll help you find a starting point that makes sense for YOU.
Six quick questions. No email required. Just a little direction from me to you. 💛
QUESTION 1 OF 6
Try it for yourself. It’s free.
Want to experience the workouts first? Or see what the full Studio could look like with your brand on it? Pick a door — or try both.
WORKOUTS NEW EVERY TUESDAY
Come experience how I coach, and put your branding on a workout.
Get this week’s WOW: a guided mini-session, a vertical workout teaser and simple ideas for putting the content to work in your business.
FITNESS WEBSITE TRY IT FREE
Ooh… now imagine this website with your brand on it.
Add your name, logo and colours. Explore the public site, member experience and Coach Command Centre — and picture your clients inside your own branded Studio.
Your brand. My coaching — on your team.
I become the Online Fitness Specialist on your team. I lead the workouts on screen with real cueing, encouragement, modifications and energy — while your brand and client relationship stay at the centre.
“You know your clients and your business. I know how to lead a great workout. Put the two together and we can create something pretty awesome.”
Choose it. Brand it. Put it to work.
For Workout Launch Kits and the Complete Collection, it’s pretty simple.
Choose it.
Pick one Workout Launch Kit or the Complete Collection.
Brand it.
Add your logo, colours and branding to the included resources.
Put it to work.
Deliver through your own app, membership or protected client platform.
Skip the download → brand → upload setup.
The Online Fitness Studio is already fully loaded with the WLW streaming library, memberships, Stripe integration and the member experience. Add your brand, connect your Stripe account, and get ready to welcome members.
Don’t take my word for it. Take theirs.
Real customers using White Label Workouts to give their clients more, strengthen their offers and grow their businesses.
