Sell fitness solutions through your business.
Add professionally created, human-led workout content to the websites, memberships, portals and wellness experiences you create for your clients.
Build bigger offers
Add a valuable fitness layer to the services and solutions you already sell.
Serve more clients
Bring professionally guided fitness into wellness, coaching and membership projects.
Keep your relationship
Your business stays at the centre of the client experience.
Create more value
Turn professional fitness content into a stronger client solution.
You bring the clients. We bring the fitness content.
If your business already builds websites, memberships, portals, programs or wellness experiences for clients, White Label Workouts gives you a professional fitness content layer you can build into those offers.
You stay focused on your client, your service and the solution you are creating. We bring the professionally produced workout content that helps make the offer even more valuable.
Turn fitness content into higher-value client offers.
WLW can become the guided fitness layer inside the services and experiences your business already knows how to build and sell.
Branded fitness experiences
Create workout libraries, member portals and branded fitness experiences for clients who want to add movement to their business.
Fitness added to existing services
Help nutrition coaches, wellness professionals, clinics and communities add professionally guided movement to what they already offer.
More complete client solutions
Add workout programs and guided fitness to launches, challenges, memberships, websites and premium client packages.
Built around your business and your clients.
Reseller partnerships are structured around the type of clients you serve, the WLW content you want to include and how you plan to use it within your offers.
Tell us what you sell
We learn about your business, your clients and the type of fitness solution you want to create.
Build the right partnership
We structure the content and licensing around the client opportunities you plan to serve.
Create + sell your solution
Bring WLW-powered fitness into your client offers and grow the partnership as new opportunities develop.
Let’s build the model around the opportunity.
Reseller relationships can look different depending on your business, the clients you serve and the amount of fitness content you want to include.
Tell us what you want to create.
We’ll look at the content, client scope and intended use together and structure a reseller partnership that makes sense for both businesses.
Reseller partnerships, simplified.
Who is this for?
Agencies, consultants, implementation partners and businesses that want to include professionally guided fitness inside solutions they create for their own clients.
Do I keep my client relationship?
Yes. Your business remains the client-facing partner. WLW provides the licensed fitness content that supports the solution you create.
What can I build with WLW?
Depending on the partnership, WLW content can support client memberships, workout libraries, wellness hubs, programs, challenges, websites and other digital wellness experiences.
How is reseller licensing priced?
Reseller partnerships are structured around the content you want to use, the client opportunities you plan to serve and the scope of the partnership. We’ll discuss the right structure together.
Already serving businesses that could use great fitness content?
Let’s explore how White Label Workouts could become part of the solutions you sell — while you keep the client relationship and build an offer that works for your business.
