How to Turn Online Workout Programs into a PROFIT MACHINE! Love Your Fit Biz Event Day 5

Here’s the Truth: You do NOT need to work more hours to make more money.

Welcome to Day 5 of the Love Your FIT BIZ Event!

Today we’re talkint about one of the biggest missed opportunities in the fitness industry … and how YOU can turn it into a revenue stream that works for you around the clock.

Most fitness coaches hit a ceiling because they’re stuck trading time for money. More 1:1 clients, more coaching hours, more stress… and no room to grow.

The answer? Online workout programs.

They let you serve more clients, increase your income, and create more freedom in your business—without spending every waking moment on coaching calls or creating new content from scratch.

And today, I’m going to show you exactly how to make them work for you.

The Power of Online Workout Programs

If you’re not offering structured, on-demand programs yet, you’re missing a massive opportunity to grow and scale.

• They run 24/7. Unlike live coaching, online programs can be sold anytime, anywhere, on autopilot.
• They help you scale. Whether you have 5 clients or 500, online programs don’t require extra hours from you.
• They create multiple income streams. You can sell them as standalone offers, bundle them with coaching, or use them for memberships.
• They attract MORE clients. Some people aren’t ready for 1:1 coaching—but they WILL buy a structured program they can follow on their own.

The best part? You don’t have to spend months creating these programs from scratch. You can use ready-made, fully customizable programs that are already done for you!

Let’s talk about how to turn them into serious revenue.

How to Make Money with Online Workout Programs

Here are three of the easiest ways to turn online programs into a profitable, scalable business model:

1️⃣ Sell Them as Standalone Digital Products

• Think of it like selling an online course … a one-time purchase that delivers a full program.
• Use a simple sales page + checkout system to make it easy for clients to buy.
• Add bonuses like a custom meal plan or a group coaching option to increase value.

🔥 Pro Tip: Create limited-time offers to drive urgency and boost sales!

2️⃣ Use Them to Build a Recurring Membership

• A subscription model allows clients to pay monthly or annually for continued access.
• Add new programs regularly to keep engagement high.
• Combine workouts with community support, challenges, or Q&A calls to increase retention.

🔥 Pro Tip: Use a private Facebook group or an exclusive app to deliver fresh content & keep members engaged!

3️⃣ Bundle Them With Coaching for Premium Offers

• Offer workout programs as part of high-ticket coaching packages.
• Add weekly check-ins, custom programming, or accountability coaching to create premium value.
• Clients who get results with your programs are far more likely to upgrade to coaching!

🔥 Pro Tip: Structure your offer so that clients start with a self-paced program, then upgrade to coaching.

HOW To Easily Add Online Workout Programs to Your Business

No need to start from scratch! Whether you’re looking for a one-time program to sell or a full library of done-for-you content, I’ve got you covered:

✅ Pick just ONE program (We have workouts for every goal and fitness level!)
✅ OR… get EVERYTHING with the All-Access Fitness Business Blueprint! (This gives you lifetime access to ALL white-label programs, challenges, and resources!)

💡 The Blueprint is the ultimate shortcut to a thriving online fitness business. It includes:
✔️ 20+ Complete White Label Workout Programs (4-week, 6-week, and 8-week plans)
✔️ 20+ Fully Designed Fitness Challenges (perfect for client engagement and lead generation!)
✔️ Hundreds of Done-For-You Social Media Posts, Email Sequences & More
✔️ A Step-By-Step Strategy to Turn These Into a Profitable Coaching Business

Special Event Pricing! Save 15% by Using Code WithLove15

Right now, during this limited-time event (Feb 4-14), you can:

✔️ Save 15% on all programs, challenges and even the All Access Fitness Business Blueprint! (Use code: WithLove15 at checkout!)
✔️ Get the Rise, Thrive & Glow Affirmation Deck + Challenge FREE with every $99+ order!
✔️ ENTER TO WIN: 3 FREE Months of the Playbook! (Every order counts as an entry—winner drawn Feb 15!)

Limited Time Only! This event ends Feb 14 at midnight!

Start selling online programs today & save! Shop Here >

Keep up with all the Event’s Posts & Training Here >

What’s Your Vision for Online Workout Programs?

Now that you see the potential, let’s talk! What’s your goal for adding online programs to your business? Do you want to:

• Sell them as standalone digital products?
• Build a subscription membership?
• Use them as a lead-in for coaching?

Email me and let’s chat about it … I’d love to brainstorm with you!

xoxo ~ Ro ~ The Online Fitness Specialist