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The Coach’s Monthly Playbook
Your Done-For-You Fitness Business Growth System … Delivered Fresh Every Month
Brand it. Share it. Sell it. Scale it.
✅ Lead-Generating eBooks
✅ Engagement-Boosting Challenges
✅ Revenue-Ready Workout Programs
✅ Strategic Content Calendars
Get fresh content + strategy every month for just $99/month
October’s content is live – FIGHT for IT Month!! Empowering our clients to FIGHT for their health, their results & their goals.
Grab your Playbook and let’s ROCK this month!
Running an Online Fitness Business?
Content creation, marketing, and sales can feel overwhelming … not to mention the $5,000+ you’d spend on tools and hours every month building it all yourself.
The White Label Fitness Business Playbook changes everything.
Every month, you’ll get fresh, white label content … ready to brand, share, and SELL. From strategic marketing to engaging programming, it’s all done-for-you. Just add your logo, hit publish, and watch your business grow.
It IS that Easy!
Less Stress = More Success!
Why Choose the White Label Fitness Business Playbook?
Our White Label Fitness Business Playbook gives you everything you need to build a thriving online fitness business. Here’s how we make it easy for you to succeed in 4 simple steps:
We Build It
All the hard work is done for you! From technology to filming, editing, and creating professional workout videos, we handle every detail. You’ll receive ready-to-use, high-quality fitness content every month, so you can focus on running your business.
You Brand It
Easily make the content your own! Every resource is fully customizable using Canva—just drop in your logo, adjust colors and fonts, and you’re ready to go. It’s designed to seamlessly fit your brand with minimal effort.
You Sell It
Start selling from day one! Use the pre-made workout programs, fitness challenges, and lead magnets to engage your clients and boost sales. Your business gets fresh, sellable content every month to keep revenue flowing.
You Profit
Watch your business grow with ease! No more stressing over content creation—our system helps you attract clients, increase engagement, and generate ongoing income, all with minimal effort on your part.
With everything done for you, all that’s left is to share your brand and start selling. You’ll quickly see how easy it is to grow your fitness business and watch the profits roll in!
“Since using the White Label Playbook, my profits have doubled! The ready-to-sell workout programs and monthly content calendar make it so easy to engage my clients and keep them coming back. I’ve built a thriving membership program with almost no extra work on my part!”
— David L., Personal Trainer
What You Get Every Month with the Coach’s Monthly Playbook:
Monthly Content calendar
Forget struggling with what to post. Each month, you get a fully planned content calendar—quotes, exercise explainer videos, workout summaries, trainer tips, and more. Simply copy, paste, and post!
Lead Magnet eBook
Build your email list effortlessly with done-for-you lead magnets. New, high-quality eBooks on relevant health topics delivered to you every month—just add your branding!
7-Day Fitness Challenge
Boost engagement with done-for-you fitness challenges. Everything is ready—captions, videos, images—so you can motivate your audience and drive conversions.
Full-Length Workout Video Programs
Receive five new 20-30 minute follow along workout videos each month—lower body, upper body, core, total body, and active recovery. Sell these as memberships and create a stream of ongoing revenue!
Landing Page Copy
Stop stressing over what to say on your opt-ins or sales pages. Each month you’ll get professionally written landing page copy for your ebook, challenge, and workout program — ready to plug in, customize, and publish so you can start converting right away.
Auto Email Sequences
Don’t let leads slip through the cracks. Every Playbook comes with done-for-you email sequences that capture leads, guide them through your challenge, and convert them into paying clients or members — all while saving you hours of writing.
COACH Support Tools
Stay organized and in control with built-in support tools to guide you through the month. From checklists and calendars to goal-setting sheets and planning trackers, you’ll know exactly what to do and when — so you can run your business with confidence and ease.
Step-by-Step Strategy Guidance
Never wonder “what should I do with this?” again. Each Playbook includes clear instructions showing you how to launch, market, and profit from every asset — so you’re not just getting content, you’re getting a proven growth system.
All this for just $99 – That Is Insanely Low
EVERY Month get a FRESH theme with a new content & business growth strategy pack.
OCTOBER’s theme is FIGHT for IT! We’re empowering our clients to fight for their goals – their health – and their results. In an awesomely FUN and inspiring way 🙂
- Lead Magnet EBook ($100)
- Challenge System ($200)
- Workout Program ($500)
- Posting Calendar & Guide ($300)
- Emails & Landing Pages ($250)
- Client/Coach Support Tools ($250)
- Total Value: $1,600+
- Your Price: $99/month
Less than the cost of one client session.
This isn’t Just Content.
It’s a complete system to attract, engage, convert & support clients every month
How You’ll Make Money with the Playbook:
Step 1: Attract with the EBook 📘
Offer your monthly lead magnet to grow your list and build authority — branded in minutes with Canva.
Step 2: Engage with the Challenge ⚡
Run the ready-made 7-day challenge to spark energy, conversation, and trust with your community.
Step 3: Convert with the Program 🎥
Sell the 4-week workout program as a product, upsell, or part of your membership.
Step 4: Scale with Memberships 💳
Bundle programs into memberships for steady, recurring monthly income.
Step 5: Support & Retain 📅
Use calendars, trackers, and coach tools to keep clients on track — and sticking with you longer.
Turn $99 into $999+ every month.
Want to know how? Here’s the math …
- Sell just 10 spots in your 4-week program at $49 = $490
- Sell 20 spots = $980
- Or launch a membership at $29/month — just 4 new members covers your Playbook, everything after that is pure profit. And it will grow every month!
The Playbook isn’t an expense. It’s your monthly growth engine — packed with ready-to-sell assets that pay for themselves many times over.
Get Instant Access Now – Simply Brand It. Share It. Grow.
After clicking, you’ll be securely redirected to Stripe to complete your membership setup. If it takes a few seconds to load, don’t worry … it’s on its way!
No Committment – Cancel anytime!
“My client engagement has skyrocketed since I started using the monthly fitness challenges from the Playbook! The content is fresh, professional, and easy to customize. I’ve seen a big boost in participation and loyalty from my members, and it’s all thanks to Ro & this done-for-you system!”
— Melissa R., Fitness Business Owner
Start Growing Your Fitness Business Today
BUT WAIT! There’s more …
BONUS: Instant Access Welcome Pack
Join today and get over $427 in free bonuses, including:
#Fitspiration Welcome Pack
Get instant access to 24 exercise explainers and 16 workout summary videos. Plus, 8-week workout calendars and tracking sheets are all ready in Canva, so you can easily customize them for your brand and start sharing immediately.
eBook Bundle
Receive 3 professionally designed eBooks: the Healthy Habit Guide, Fit Test Guide, and Ultimate Stretching Guide. Perfect as lead magnets, client gifts, or to bundle with other offers—just drop in your branding and start using!
TAKE5 Video Workout Program
Unlock 10 high-intensity, 5-minute burnout workout videos for all fitness levels. Designed for quick, effective workouts, these videos are perfect for clients who want an extra push or are short on time.
How it Works …
Register
Register Today – Get instant access to your Playbook and welcome bonuses.
Customize
Customize Your Content – Add your branding and style to pre-made content using Canva.
Share & SELL!
Share & Sell – Start sharing content immediately and watch your audience and sales grow.
New Content
Receive New Content Monthly – Get fresh content on the 20th of each month, keeping your business exciting and profitable.
Hi! I’m Ro 🙂
The Online Fitness Specialist & CEO at WhiteLabelWorkouts.com
Hey! I’m Ro, a fitness pro, content creator, and CEO of WhiteLabelWorkouts.com. I built this system because I saw so many amazing fitness coaches struggling to create quality content while juggling their businesses.
I started as a web designer, but when I discovered fitness, it changed my life. I knew I could combine my tech + fitness expertise to help trainers like you scale faster, stress less, and make more money.
Now, with 10+ years in the industry, I’m on a mission to give fitness coaches the done-for-you content they need to grow their business without the content grind.
🚀 Let’s build your fitness empire—without the overwhelm!
What Coaches Say about Working with Ro & White Label Workouts …
Your Online Fitness Business Success Starts Now
The White Label Fitness Playbook delivers everything you need to build a profitable, scalable online fitness business … all for just $99/month.
After clicking, you’ll be securely redirected to Stripe to complete your membership setup. If it takes a few seconds to load, don’t worry … it’s on its way!
No Committment – Cancel anytime!