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The White Label Fitness Business Monthly Playbook
The #1 Monthly Fitness Content System.
Simply brand it. Share it. and GROW!
- Strategic Marketing
- Engaging Content
- Proven Programming
- Delivered Every Month
JULY content is live — and this month we’re all about EMBRACING THE WOBBLE!
Grab your Playbook and let’s make it your wildest, wobble-iest, most high-vibe summer yet!
Running an Online Fitness Business?
Content creation, marketing, and sales can feel overwhelming … not to mention the $5,000+ you’d spend on tools and hours every month building it all yourself.
The White Label Fitness Business Playbook changes everything.
Every month, you’ll get fresh, white label content … ready to brand, share, and SELL. From strategic marketing to engaging programming, it’s all done-for-you. Just add your logo, hit publish, and watch your business grow.
It IS that Easy!
Less Stress = More Success!
Why Choose the White Label Fitness Business Playbook?
Our White Label Fitness Business Playbook gives you everything you need to build a thriving online fitness business. Here’s how we make it easy for you to succeed in 4 simple steps:
We Build It
All the hard work is done for you! From technology to filming, editing, and creating professional workout videos, we handle every detail. You’ll receive ready-to-use, high-quality fitness content every month, so you can focus on running your business.
You Brand It
Easily make the content your own! Every resource is fully customizable using Canva—just drop in your logo, adjust colors and fonts, and you’re ready to go. It’s designed to seamlessly fit your brand with minimal effort.
You Sell It
Start selling from day one! Use the pre-made workout programs, fitness challenges, and lead magnets to engage your clients and boost sales. Your business gets fresh, sellable content every month to keep revenue flowing.
You Profit
Watch your business grow with ease! No more stressing over content creation—our system helps you attract clients, increase engagement, and generate ongoing income, all with minimal effort on your part.
With everything done for you, all that’s left is to share your brand and start selling. You’ll quickly see how easy it is to grow your fitness business and watch the profits roll in!
“Since using the White Label Playbook, my profits have doubled! The ready-to-sell workout programs and monthly content calendar make it so easy to engage my clients and keep them coming back. I’ve built a thriving membership program with almost no extra work on my part!”
— David L., Personal Trainer
What’s Included Every Month in the White Label Fitness Business Playbook?
Monthly Content calendar
Forget struggling with what to post. Each month, you get a fully planned content calendar—quotes, exercise explainer videos, workout summaries, trainer tips, and more. Simply copy, paste, and post!
Lead Magnet eBook
Build your email list effortlessly with done-for-you lead magnets. New, high-quality eBooks on relevant health topics delivered to you every month—just add your branding!
7-Day Fitness Challenge
Boost engagement with done-for-you fitness challenges. Everything is ready—captions, videos, images—so you can motivate your audience and drive conversions.
Full-Length Workout Video Programs
Receive five new 20-30 minute follow along workout videos each month—lower body, upper body, core, total body, and active recovery. Sell these as memberships and create a stream of ongoing revenue!
This Month’s Playbook … See What’s Inside!
JULY’S THEME: EMBRACE THE WOBBLE
This month, we’re shaking things up—literally.
Because balance isn’t found by standing still. It’s built by wobbling, adjusting, and rising stronger every time…
Preferably with a little sunshine, sweat, and a killer summer playlist in the background. THIS is the THE content to blast out this summer!
#1: White Label Workout Video Program – OFF BALANCE
Wobble. Tilt. Laugh. Sweat. Repeat.
Off Balance is your summer strength series with serious personality.
It’s 1/2 ball (BOSU) training that throws your clients off-center … on purpose … so they can build stability, tone from head to toe, and have a blast doing it.
This program isn’t about perfection. It’s about movement that feels fun, a little wild, and a whole lot effective. We’re swaying and slaying, tipping and toning, and training the body to get strong by getting a little off balance.
What You Get:
✔️ 5 follow-along workouts (25–30 mins each)
✔️ Full Client Success Guide with 4-week calendar, trackers + themes
✔️ Canva-editable video thumbnails for branded flair
How to Use It:
– Launch it as a 4-week summer “Balance & Burn” challenge
– Feature it as your monthly membership program
– Pair it with a walking calendar or mindset series for even more value
– Use it to reconnect past clients with movement that feels different—and fun
This is low-impact, high-reward training that helps your clients feel the wobble, find their center, and finish stronger than they started.
#2: 7-Day WILD WOBBLE Challenge
Wobbly legs. Wild energy. Whole lotta fun.
The Wild Wobble Challenge is your client engagement boost — a 7-day, done-for-you experience designed to shake things up and get people moving.
Each day brings a fresh burst of summer energy, with playful prompts, balance-focused movement, and real talk about what it means to feel strong even when things feel a little shaky.
What You Get:
✔️ 7 fully written posts with movement + mindset themes
✔️ Canva graphics for each day
✔️ Built-in engagement prompts to start conversations and build community
How to Use It:
– Run it as a free challenge to re-engage your audience
– Use it to launch the Off Balance program
– Host it inside a private group to grow connection + buzz
– Pair it with the Summer Lovin’ ebook for a full mini summer wellness experience
Quick to run. Easy to deliver. Impossible not to love. Everything you need is included and already done for you! It’s IN the JULY Playbook!
#3: White Label Lead Magnet eBook: SUMMER LOVIN’
Feel-good wellness that fuels real results.
This beautifully written, high-impact eBook is your new go-to summer freebie — the kind of resource that gets downloaded, read, loved, and shared.
Summer Lovin’ is packed with feel-good health tips, fun activities, summer recipes, playlists, and wellness inspo that keeps your audience energized and engaged all season long.
It’s the kind of value-packed content that positions you as the go-to expert — and builds major trust with your community.
What You Get:
✔️ Fully written, fully designed eBook
✔️ Canva-editable file so you can brand it as your own
✔️ Quick-start guide at the front for easy client wins
✔️ Clean, vibrant design that screams summer fun
How to Use It:
– Offer it as a list-building freebie
– Send it as a gift to surprise and delight your clients
– Use it to re-engage your audience before a new launch
– Pair it with the Wild Wobble Challenge for a complete mini summer wellness series
High vibes. Healthy habits. And everything your clients didn’t know they needed to feel their best this summer.
Fully editable. Packed with Beach-vibe AWESOME! Included inside the JULY Playbook.
#4: Your Monthly Content Calendar – Stress Free Content
Summer strategy = DONE.
This ready-to-roll July calendar gives you everything you need to show up, stand out, and sell — with less stress and way more sunshine.
What’s Inside:
✔️ 4-week calendar with daily themes
✔️ Pre-written captions + Canva graphics
✔️ Strategic flow that ties your ebook, challenge, and workouts together
Daily Themes:
- Motivation Monday – Summer vibes + mindset fire
- Teachable Tuesday – Quick explainers from Off Balance
- Workout Wednesday – Teasers to get your audience moving
- Testimonial Thursday – Social proof + client love
- Fitspiration Friday – Fun, energizing wellness posts
How to Use It:
- Post daily or schedule ahead for a summer of ease
- Customize graphics to match your brand
- Use across IG, FB, email & groups
This is your shortcut to consistent, conversion-ready content — all month long. Yup – it’s IN the JULY Playbook!
Ready to Start Using This Month’s Playbook?
Your clients are looking for fresh, engaging content … and now, you don’t have to spend hours creating it.
Get Instant Access Now – Simply Brand It. Share It. Grow.
After clicking, you’ll be securely redirected to Stripe to complete your membership setup. If it takes a few seconds to load, don’t worry … it’s on its way!
No Committment – Cancel anytime!
“My client engagement has skyrocketed since I started using the monthly fitness challenges from the Playbook! The content is fresh, professional, and easy to customize. I’ve seen a big boost in participation and loyalty from my members, and it’s all thanks to Ro & this done-for-you system!”
— Melissa R., Fitness Business Owner
Start Growing Your Fitness Business Today
BUT WAIT! There’s more …
BONUS: Instant Access Welcome Pack
Join today and get over $427 in free bonuses, including:
#Fitspiration Welcome Pack
Get instant access to 24 exercise explainers and 16 workout summary videos. Plus, 8-week workout calendars and tracking sheets are all ready in Canva, so you can easily customize them for your brand and start sharing immediately.
eBook Bundle
Receive 3 professionally designed eBooks: the Healthy Habit Guide, Fit Test Guide, and Ultimate Stretching Guide. Perfect as lead magnets, client gifts, or to bundle with other offers—just drop in your branding and start using!
TAKE5 Video Workout Program
Unlock 10 high-intensity, 5-minute burnout workout videos for all fitness levels. Designed for quick, effective workouts, these videos are perfect for clients who want an extra push or are short on time.
How it Works …
Register
Register Today – Get instant access to your Playbook and welcome bonuses.
Customize
Customize Your Content – Add your branding and style to pre-made content using Canva.
Share & SELL!
Share & Sell – Start sharing content immediately and watch your audience and sales grow.
New Content
Receive New Content Monthly – Get fresh content on the 20th of each month, keeping your business exciting and profitable.
Hi! I’m Ro 🙂
The Online Fitness Specialist & CEO at WhiteLabelWorkouts.com
Hey! I’m Ro, a fitness pro, content creator, and CEO of WhiteLabelWorkouts.com. I built this system because I saw so many amazing fitness coaches struggling to create quality content while juggling their businesses.
I started as a web designer, but when I discovered fitness, it changed my life. I knew I could combine my tech + fitness expertise to help trainers like you scale faster, stress less, and make more money.
Now, with 10+ years in the industry, I’m on a mission to give fitness coaches the done-for-you content they need to grow their business without the content grind.
🚀 Let’s build your fitness empire—without the overwhelm!
What Coaches Say about Working with Ro & White Label Workouts …
Your Online Fitness Business Success Starts Now
The White Label Fitness Playbook delivers everything you need to build a profitable, scalable online fitness business … all for just $99/month.
After clicking, you’ll be securely redirected to Stripe to complete your membership setup.
If it takes a few seconds to load, don’t worry … it’s on its way!
No Committment – Cancel anytime!