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The White Label Fitness Business Monthly Playbook
The #1 Monthly Fitness Content System.
Simply brand it. Share it. and GROW!
- Strategic Marketing
- Engaging Content
- Proven Programming
- Delivered Every Month
JUNE content is live – and this month we’re all about FINDING YOUR EDGE! Grab your Playbook today!
Running an Online Fitness Business?
Content creation, marketing, and sales can feel overwhelming … not to mention the $5,000+ you’d spend on tools and hours every month building it all yourself.
The White Label Fitness Business Playbook changes everything.
Every month, you’ll get fresh, white label content … ready to brand, share, and SELL. From strategic marketing to engaging programming, it’s all done-for-you. Just add your logo, hit publish, and watch your business grow.
It IS that Easy!
Less Stress = More Success!
Why Choose the White Label Fitness Business Playbook?
Our White Label Fitness Business Playbook gives you everything you need to build a thriving online fitness business. Here’s how we make it easy for you to succeed in 4 simple steps:
We Build It
All the hard work is done for you! From technology to filming, editing, and creating professional workout videos, we handle every detail. You’ll receive ready-to-use, high-quality fitness content every month, so you can focus on running your business.
You Brand It
Easily make the content your own! Every resource is fully customizable using Canva—just drop in your logo, adjust colors and fonts, and you’re ready to go. It’s designed to seamlessly fit your brand with minimal effort.
You Sell It
Start selling from day one! Use the pre-made workout programs, fitness challenges, and lead magnets to engage your clients and boost sales. Your business gets fresh, sellable content every month to keep revenue flowing.
You Profit
Watch your business grow with ease! No more stressing over content creation—our system helps you attract clients, increase engagement, and generate ongoing income, all with minimal effort on your part.
With everything done for you, all that’s left is to share your brand and start selling. You’ll quickly see how easy it is to grow your fitness business and watch the profits roll in!
“Since using the White Label Playbook, my profits have doubled! The ready-to-sell workout programs and monthly content calendar make it so easy to engage my clients and keep them coming back. I’ve built a thriving membership program with almost no extra work on my part!”
— David L., Personal Trainer
What’s Included Every Month in the White Label Fitness Business Playbook?
Monthly Content calendar
Forget struggling with what to post. Each month, you get a fully planned content calendar—quotes, exercise explainer videos, workout summaries, trainer tips, and more. Simply copy, paste, and post!
Lead Magnet eBook
Build your email list effortlessly with done-for-you lead magnets. New, high-quality eBooks on relevant health topics delivered to you every month—just add your branding!
7-Day Fitness Challenge
Boost engagement with done-for-you fitness challenges. Everything is ready—captions, videos, images—so you can motivate your audience and drive conversions.
Full-Length Workout Video Programs
Receive five new 20-30 minute follow along workout videos each month—lower body, upper body, core, total body, and active recovery. Sell these as memberships and create a stream of ongoing revenue!
This Month’s Playbook … See What’s Inside!
June’s Theme: FIND YOUR EDGE
This month we’re getting OUT of our COMFORT ZONE … and getting to our EDGE!
It’s about helping your clients push limits, build control, and become Unshakeable. To become the BEST VERSION of themselves they can possibly be!
#1: White Label Workout Video Program – UNSHAKEABLE
Off-balance. On purpose. Full-body strength that holds.
This isn’t about crunches or clean form — it’s about movement that exposes weaknesses, fires up control, and builds total-body resilience from the ground up.
Unshakeable uses asymmetrical training and time-based circuits to throw your clients off balance — so they can learn to stabilize, adapt, and move with more power in real life.
This program challenges everything: legs, arms, core, coordination, and focus. And the results? Becoming UNSHAKEABLE.
What You Get:
- 5 full-length, follow-along workouts (25–30 min each)
- Complete Client Success Guide with calendar, weekly themes, and daily trackers
- Canva-editable video thumbnails for pro-level branding
How to Use It:
- Launch it as a 4-week “Become Unshakeable” challenge to build strength, control, and client buzz
- Feature it in your membership as a fresh, full-body summer reset
- Use it to re-engage past clients looking for low-impact but seriously effective training
- Sell it as a full program or include in your coaching funnel as a high-value bonus
Grab the June Playbook now and start offering content that makes people say: “I need this.”
#2: 7-Day CENTERED: Core Week Challenge
Bring your people back to their center — and set the stage for serious transformation.
Whether you’re re-engaging a quiet list, warming up for a program launch, or simply reigniting momentum in your community — CENTERED gives you the tools to lead with purpose and spark meaningful engagement.
What You Get:
- 7 fully written daily posts with core-focused movement + reflection prompts
- Matching graphics and Canva templates for a polished, pro look
- Pre-challenge HYPE and post-challenge sales funnel posts
- Flexible format: run it free, sell it low-ticket, or upgrade to VIP with bonus coaching
How to Use It:
- Run it as a free group challenge to build trust and prime your next offer
- Pair it with Unshakeable as the perfect mindset-meets-movement lead-in
- Add a coaching layer or private access and offer it as a paid mini experience
- Use it to revive a cold audience or reconnect with clients who need a nudge
It’s simple to host this challenge! Everything you need is included and already done for you! It’s IN the June Playbook!
#3: White Label Lead Magnet eBook: The EDGE EFFECT
A mindset-shifting lead magnet that moves people — and positions you as the go-to coach.
The Edge Effect helps your audience reconnect with their strength, purpose, and power — with a bold, human-written guide designed to challenge complacency and reignite momentum.
This isn’t fluff. It’s real talk meets real strategy — with movement, mindset, and identity at the center.
What’s Inside:
- The truth about finding your edge — and why most people avoid it
- Tools to help clients reconnect with their “why”
- Movement reflection prompts to create more intentional training
- Mindset insights on fear, discomfort, and growth
- Daily rituals to build energy, focus, and follow-through
How to Use It:
- Offer as a freebie to build your list and brand authority
- Share with clients to kick off your Unshakeable program
- Use as a conversation starter for deeper coaching
Fully editable. Totally magnetic. Included inside the June Playbook.
#4: Your Monthly Content Calendar – Stress Free Content
Your plug-and-play visibility system — done-for-you and designed to convert.
No more scrambling for what to post. This calendar delivers engaging, valuable content all month long — tied directly to your challenge and program flow.
What You Get
- 20+ pre-written captions across five core weekly themes:
- Motivation Monday
- Exercise Explainers
- Workout Wednesdays
- Testimonial Thursdays
- Fit Tip Fridays
- Matching Canva templates you can brand and post immediately
- Organized by week to align with your funnel strategy
How to Use It
- Stay consistent without writing a single caption from scratch
- Drive traffic to your challenge or program
- Build trust, authority, and visibility on any platform
Ready to Start Using This Month’s Playbook?
Your clients are looking for fresh, engaging content … and now, you don’t have to spend hours creating it.
Get Instant Access Now – Simply Brand It. Share It. Grow.
After clicking, you’ll be securely redirected to Stripe to complete your membership setup. If it takes a few seconds to load, don’t worry … it’s on its way!
No Committment – Cancel anytime!
“My client engagement has skyrocketed since I started using the monthly fitness challenges from the Playbook! The content is fresh, professional, and easy to customize. I’ve seen a big boost in participation and loyalty from my members, and it’s all thanks to Ro & this done-for-you system!”
— Melissa R., Fitness Business Owner
Start Growing Your Fitness Business Today
BUT WAIT! There’s more …
BONUS: Instant Access Welcome Pack
Join today and get over $427 in free bonuses, including:
#Fitspiration Welcome Pack
Get instant access to 24 exercise explainers and 16 workout summary videos. Plus, 8-week workout calendars and tracking sheets are all ready in Canva, so you can easily customize them for your brand and start sharing immediately.
eBook Bundle
Receive 3 professionally designed eBooks: the Healthy Habit Guide, Fit Test Guide, and Ultimate Stretching Guide. Perfect as lead magnets, client gifts, or to bundle with other offers—just drop in your branding and start using!
TAKE5 Video Workout Program
Unlock 10 high-intensity, 5-minute burnout workout videos for all fitness levels. Designed for quick, effective workouts, these videos are perfect for clients who want an extra push or are short on time.
How it Works …
Register
Register Today – Get instant access to your Playbook and welcome bonuses.
Customize
Customize Your Content – Add your branding and style to pre-made content using Canva.
Share & SELL!
Share & Sell – Start sharing content immediately and watch your audience and sales grow.
New Content
Receive New Content Monthly – Get fresh content on the 20th of each month, keeping your business exciting and profitable.
Hi! I’m Ro 🙂
The Online Fitness Specialist & CEO at WhiteLabelWorkouts.com
Hey! I’m Ro, a fitness pro, content creator, and CEO of WhiteLabelWorkouts.com. I built this system because I saw so many amazing fitness coaches struggling to create quality content while juggling their businesses.
I started as a web designer, but when I discovered fitness, it changed my life. I knew I could combine my tech + fitness expertise to help trainers like you scale faster, stress less, and make more money.
Now, with 10+ years in the industry, I’m on a mission to give fitness coaches the done-for-you content they need to grow their business without the content grind.
🚀 Let’s build your fitness empire—without the overwhelm!
What Coaches Say about Working with Ro & White Label Workouts …
Your Online Fitness Business Success Starts Now
The White Label Fitness Playbook delivers everything you need to build a profitable, scalable online fitness business … all for just $99/month.
After clicking, you’ll be securely redirected to Stripe to complete your membership setup.
If it takes a few seconds to load, don’t worry … it’s on its way!
No Committment – Cancel anytime!