Coaches … I owe you an apology.
Before we dive into this week’s White Label Workout … (which, by the way, is something BIGGER than I’ve ever done before) … I want to say thank you for sticking with me, for your patience, and for believing in what we’re building here.
This week’s freebie is a BIG one!
I’m giving you a full, follow-along 40-minute workout video … completely free!
(Keep reading for the download link below 👇)
But first, let me explain why this freebie matters … and what I’m doing to get back to the heart of White Label Workouts.
My Apology
Over the past five years of running WhiteLabelWorkouts.com, I’ve learned a lot about myself.
I’ve learned that I love creating systems and strategies … the funnels, lead magnets, playbooks, automations, and all the behind-the-scenes magic that help you grow your business.
But somewhere along the way … I got carried away.
After chatting with so many of you recently, I realized something big:
I drifted a little too far from the heart of White Label Workouts.
And the heart has always been — and always will be — the workouts.
The truth about business (and burnout)
When you’ve been building for a while, it’s easy to get caught up in more.
More funnels. More tools. More to-dos.
But the real magic isn’t in “more.”
It’s in the basics.
For White Label Workouts, that means coming back to real workouts … the ones your clients feel.
The ones that remind them why they started.
The ones that make them say, “Wow, I needed that.”
That’s what builds trust.
That’s what keeps clients coming back.
That’s what White Label Workouts was built on from day one.
So I’m stripping it all back and coming home to what matters most:
Helping you deliver real workouts that create real connection and real results.
For My Strategy-Loving Coaches
Don’t worry … the strategy side isn’t going anywhere.
If you love the business systems, the marketing funnels, and the done-for-you campaigns, those will continue inside the Playbook each month.But alongside that, I’m making sure it’s easier than ever to simply grab workouts … fast, simple, and ready to go.
Big Update for Simplifying the Shop on WhiteLabelWorkouts.com
SUPER excited to share the Big Update: A Simpler, Smarter Shop!!
I’ve just overhauled the Shop White Label Workouts page to make it effortless for you to find exactly what you need.
You can now search, sort, and filter every program by:
- Goal
- Equipment
- Fitness level
- Program length
- And more!
Finding the perfect workout for your business (and your clients) has never been easier.
Plus, I’ve lowered pricing and added bundle codes so you can save even more when you stock up.
This update is all about saving you time, reducing tech overwhelm, and helping you find exactly what fits your business … faster.
What makes White Label Workouts different
There are plenty of “content” services out there … but none like this.
I’m not a faceless brand or a bot churning out generic clips.
It’s me … a real human … creating full-length, follow-along workouts that your clients can actually connect with.
I don’t just sell you videos.
I collaborate with you.
Everything I create is designed to make your life easier and your business more profitable.
When your clients press play, they don’t hear a script … they hear coaching, laughter, and genuine encouragement.
Because I talk to your clients like we’re all part of the same team.
And I’m not a fitness model.
I’m real. My workouts are real.
And that’s exactly why they resonate with real people.
White Label Workouts isn’t just content … it’s connection.
And together, we’re building businesses that feel as good as they perform.
This Week’s Freebie: THE CLASSICS – Full-Length White Label Workout
Since we’re talking about getting back to what matters most, I couldn’t think of a better workout video to share with you today than this one.
This week’s freebie is a complete, full-length workout from The Classic 7 program — a member favorite built around the seven fundamental movement patterns that form the foundation of every strong, functional body.
This workout is called The Classics … and it’s all about coming back to the basics … to what matters most.
Normally, these full follow-along sessions … where I coach and cue from warm-up to cool-down … are never shared publicly.
They’re reserved for paying clients only, behind a paywall or membership site.
Why? Because that protects every coach who sells these programs as their own.
But this week, I’m breaking my own rule.
I want you and your clients to feel the difference:
- The real coaching.
- The real cues.
- The real connection that happens when you follow along start to finish.
You can post this one anywhere you like … in your client groups, on social, or in your newsletters.
Use it to introduce me as your online fitness specialist and show potential clients what your programs are all about.
YES! You’re welcome to rebrand and share this full length workout … as a SUPER SPECIAL WOW this week. Download your CLASSICS Video here …
Please download the file to your own computer and upload it to your platform.
Don’t link clients directly to my Vimeo … that keeps it secure and fully yours.
What You Can Do With This Video
- Use it exactly as-is … just add your custom thumbnail (grab it here).
- Add your logo watermark or intro/outro.
- Add subtitles or translations for your audience.
- Even record picture-in-picture footage of you doing the workout with me.
You have full creative freedom.
Keep it simple, or make it your own — whatever fits your brand.
Then, make sure to follow up with everyone who loves it (and they will!).
Invite them to join one of your full workout programs — all ready for you inside the WLW library.
Because every sale you make is 100% yours to keep. 💰
Each program in the library includes:
✅ Done-for-you videos
✅ Client success guides
✅ Marketing assets
✅ Full rebrand rights
Everything you need to sell and share it as your own … over and over again.
Quick reminder:
Every Tuesday, I send out a FREE White Label Workout of the Week … short demo clips designed to share publicly and attract leads.
Those are perfect for your social posts and content marketing.
The full-length programs, however, are reserved for your paying clients … and that’s what keeps your business model strong.
But this week? You get to break the rule. 😉
This 40-minute “CLASSICS” workout can be shared anywhere you like.
Because this is what it’s all about.
Real workouts. Real content. Real connection.
Back to the heart. 🩷
And as always – I’m truly here for you every step of the way. We’re a team. We’re in this together. Reach out anytime! I really do love hearing from you and chatting with you.
With gratitude, excitement, and so much love,
🩷 Ro ~ Your Online Fitness Specialist
