Train smart. Feel strong in your prime.
Prime Shift gives you a four-week strength, stability and balance program created for women moving through midlife, perimenopause, menopause and active aging.
The workouts are done. The client experience is mapped out. Add your brand, make it your offer and launch.
For women ready to feel strong, steady and proud of what their bodies can do right now.
Prime Shift combines one-sided strength, balance, core control, coordination and mobility in a grounded weekly plan. Familiar dumbbell movements feel fresh while helping clients notice and strengthen each side.
The program celebrates the season they’re in and gives them a supportive path toward more confidence in workouts and daily life.
Make Prime Shift fit the way you already work.
Sell it on its own, build it into a bigger offer or use it to add professionally guided fitness to what you already do.
Pair the workouts with your support around strength, energy and confidence.
Bring fitness into nutrition, hormone or health-focused services.
Give members a clear, supportive path to follow.
Meet the workouts inside Prime Shift.
See the training experience your clients will follow—from the program trailer to each guided workout and the full 4-week plan.
Prime LOWER
One-sided dumbbell patterns build grounded leg strength, hip stability and balance.
Prime UPPER
Reciprocating dumbbell work adds a fun coordination challenge to complete upper-body strength.
Prime CORE
Unilateral and anti-rotation patterns train deep core control for stronger everyday movement.
Prime RESTORE
Gentle mobility, stretching and breathwork release tension and help clients feel restored.
Prime POWER
Full-body dumbbell combinations bring strength, stability and low-impact energy together.
See how the 4 weeks come together.
The full client journey at a glance—workout days, recovery days and the weekly progression.
The fitness content is done. The launch pieces are ready. Now make it yours.
The workouts are filmed, the coaching is done and the client resources are ready for your branding. You bring your people and the way you love to support them—I’ll help with the rest.
You’re not just getting workouts.
You’re getting help launching them.
Your Fitness Business Builder is the behind-the-scenes side of White Label Workouts—practical tools and guidance to help you brand, package, price, promote and deliver your new fitness offer.
I coach the workouts. You stay at the centre of the client relationship.
Your clients meet me as the fitness specialist on your team. I guide every session from warm-up to cooldown with clear cues, modifications and plenty of encouragement. You bring the relationship, expertise and brand they already trust.
Ro Little · PTS · FIS · PN115+ years coaching in person, online and on video
Meet Ro and learn how the partnership works →
Before you buy...
Everything you’re probably wondering about the workouts, licence and putting the program to work.
Can I brand Prime Shift as my own?+
Yes. Add your logo, colours and style to the editable resources and promotional assets, then sell it through your own business under the included licence.
Who is Prime Shift best for?+
Prime Shift is created for women in midlife, perimenopause, menopause and active aging who want low-impact dumbbell strength, balance and confidence-building movement.
How do I deliver the workouts to my clients?+
Download the videos, then upload them to your protected app, membership, course platform, client portal or private video host. Full workouts are not licensed for public posting.
Can I use this for more than one launch?+
Yes. Your one-time purchase gives your business lifetime use. Launch it again, feature it in a membership or use it with future clients under the same brand.
Can I use it for more than one business or brand?+
Each purchase covers one business or brand. If you manage content for multiple brands, contact Ro to discuss the right licence.
How should I price my offer?+
You choose the price based on your audience and everything you add—coaching, check-ins, community, nutrition support or accountability. You keep 100% of what you charge.
What can I turn this Launch Kit into?+
Use it as a standalone paid program, a challenge, a membership feature, a private-client add-on or the movement component inside a larger wellness offer.
Bring Prime Shift to your clients.
The workouts are ready. The launch pieces are ready. Add your brand and turn it into an offer that fits your business.
$199One-time purchase · Lifetime use for one brand