THE ONLINE FITNESS STUDIO · A BRANDED ONLINE FITNESS WEBSITE BY WHITE LABEL WORKOUTS
Your fitness website.
The Online Fitness Studio turns the White Label Workouts library into your own branded online fitness business. Your website, fitness, memberships and member journey are ready for your brand.
FULLY LOADED · ALREADY CONNECTED
The website. The fitness. The business system.
Already together.
The Online Fitness Studio brings the pieces together so you can add your brand, set your membership and get launch-ready in minutes.
Your branded fitness website
Your name, logo, colours, coach profile and membership offer on a polished fitness website built for your members.
Your complete fitness library
45+ structured programs and 300+ guided workouts, organized and ready for members to explore, follow and complete.
Your member experience
Today’s Workout, Jump Back In, programs, classes, workout completion, progress and achievements — all in one member dashboard.
Your free-trial funnel
Give new people a branded free-trial experience with a clear path into your paid membership.
Your membership + payment system
Set your membership price, connect your own Stripe account and collect your member payments directly.
Your email system
Trial, welcome, account and member emails support the journey while keeping your Studio branding front and centre.
Your Coach Command Centre
See members and activity, manage your Studio, update settings and control the business side from one coach-facing home base.
Your on-screen fitness specialist
Coach Ro leads the workouts with cueing, encouragement and modifications while your brand and member relationship stay out front.
THE FITNESS IS ALREADY INSIDE
45+ programs. 300+ workouts.
Ready for your members.
The full White Label Workouts streaming library is loaded into your Studio: complete programs plus hundreds of human-led guided classes across training styles, time lengths and equipment options. Your Studio is hosted on The Online Fitness Studio Network while your business stays out front.
COACH RO · YOUR ONLINE FITNESS SPECIALIST
Your brand leads. I guide the workouts.
You stay at the centre of the member relationship. I become the on-screen fitness specialist on your team — guiding your members through the workouts with cueing, modifications, encouragement and energy while your brand stays out front.
DON’T JUST READ ABOUT IT · TRY IT
Try The Online Fitness Studio Builder.
Free.
Add your brand, colour, coach details and sample membership — then explore the fully loaded programs, classes and member dashboard with your business out front.
LAUNCH-READY IN MINUTES
Add your brand.
Open your Studio.
Name your Studio.
Choose your Studio name, login and preferred onlinefitstudio.com address.
Make it yours.
Add your logo, colours, coach profile, trial and membership details through Studio Setup.
Connect + launch.
Connect your Stripe account, test your join flow and start inviting people into your Studio.
GOOD TO KNOW BEFORE YOU JOIN
A few details.
So you know exactly what’s included.
Your Studio is hosted on The Online Fitness Studio Network and the White Label Workouts library streams inside your branded member experience.
Library access lives inside your Studio.
Your members can stream the included White Label Workouts library for as long as your Studio subscription is active.
The workout files are not downloads.
Your Studio subscription does not include lifetime rights to download the full WLW library or host those files somewhere else.
Your member revenue is yours.
You connect your own Stripe account, choose your member pricing and receive your member payments through your connected Stripe account.
Shop White Label Workouts instead. Program Launch Kits and the Complete Collection are the content-licensing path for businesses using their own delivery system.
ONE FULLY LOADED ONLINE FITNESS STUDIO · TWO WAYS TO PAY
Choose monthly or annual.
Everything is included.
Both plans include The Online Fitness Studio website, full streaming fitness library, memberships, member dashboard, Coach Command Centre, emails and your own Stripe connection. All prices are USD.
USD 297.00 one time one-time Studio activation
- The complete Online Fitness Studio
- Full WLW streaming library
- Memberships + member experience
- Coach Command Centre + emails
- Your branding + your Stripe account
USD 297.00 one time one-time Studio activation
- The complete Online Fitness Studio
- Full WLW streaming library
- Memberships + member experience
- Coach Command Centre + emails
- Your branding + your Stripe account
READY? LET’S MAKE IT YOURS.
Your Studio starts here.
Choose your login and preferred Studio address. After payment is confirmed, your Studio is created and your setup link is emailed to you.
Want to see it with your brand first? Try the free Studio Builder or ask Ro a question ↗
GOOD TO KNOW
Questions before you launch?
A few quick answers about branding, payments, content access and what happens after you launch.
Is the full workout library really included?
Yes. While your Studio subscription is active, your members can stream the full program and workout library included with The Online Fitness Studio directly inside your Studio. You do not need to upload or organize it yourself.
What can I customize?
Add your Studio name, logo, brand colours, light or dark theme, coach photo, bio, contact details, trial and membership offer. The core Studio structure stays standardized so it remains reliable and easy to manage.
Who gets my members’ payments?
You do. You connect your own Stripe account and choose your member pricing. Those member payments go to your connected Stripe account. Your subscription to The Online Fitness Studio is separate from your member revenue.
Can I offer a free trial?
Yes. Your Studio includes a free-trial path you can configure as part of your member offer, alongside paid memberships.
Can I add extra pages, products or custom features?
The Online Fitness Studio is a focused, ready-to-launch fitness membership system rather than an open website builder. The core pages and member experience are standardized so you can launch quickly without creating another tech project.
Do I get downloadable workout files with OFS?
No. OFS gives your members streaming access to the included WLW library inside your hosted Studio while the subscription is active. Downloadable files and rights to host WLW content somewhere else require a separate White Label Workouts content license.
What happens if I cancel the Studio?
Your hosted Studio and access to its included streaming library are tied to the active Studio subscription. If you separately purchased WLW Launch Kits or other downloadable content licenses, those licenses remain governed by their own purchase terms.
Am I on my own during setup?
No. Your Studio includes a guided setup flow and launch checklist. And if you get stuck, reach out to me. I want this to feel like the easy part. — Ro
Launch-ready when you are.
Try the Builder, choose your plan and turn The Online Fitness Studio into your online fitness business.
